Shell introduces improved V-Power fuels

To cater to the increasing demand for better fuels, Pilipinas Shell has introduced three new products: the V-Power Racing, the V-Power Gasoline and the V-Power Diesel.

“Pilpinas Shell understands this need. To better equip them on the road, it continues to develop better fuel formulations. Working with the best teams available, such as its roster of 170 fuels scientists across their five technology centers, Shell continues to churn out innovative products to help meet the constantly evolving needs of its customers and their vehicles,” said Mae Asca, Shell Fuels scientist, in a press launch at Radisson Blu in Cebu City last week.

Ascan said Shell understands that everyday driving is a “challenge” – from the increasing number of cars on the road to the ever-changing technology of engines.

“There are factors that can prevent our engines from performing their best. When paired with the head-ache-inducing traffic situation in the Philippines, driving can really be a difficult experience,” she said.

Hence, their R&D experts all over Shell’s five technological centers around the globe worked for over five years to come up with these new fuel formulations.

“Shell V-Power is the only fuel co-engineered with and recommended by the iconic Formula race team, Scuderia Ferrari. Shell’s most advanced Shell V-Power fuels are now formulated with its propriety Dynaflex Technology,” Ascan said.

She explained that V-Power Racing and V-Power Gasoline fuels target two key factors that can impact engine efficiency and performance – namely friction and deposits. The new Shell V-Power Diesel, meanwhile, is designed to help restore up to 100% of the engine’s performance by removing deposits from fuel injectors, she said.

“The new Shell V-Power’s Dynaflex Technology can help restore your engine’s performance by actively removing and preventing the build-up of fuel system deposits and reducing wasted energy, delivering Shell’s best ever premium performance and efficiency,” she added.

She said modern vehicle engine expose fuels to tougher conditions, like high pressures and temperatures, more than ever before. This creates potential for performance-robbing deposits to become stuck in key fuel system components such as fuel injector’s nozzle holes and inlet valves of gasoline engines. Since these deposits are not easily removed, they can prevent the engine from performing at its best.

She said these new formulations will help improve engine cleanliness by removing deposits that have already formed.

“The new Shell V-Power Racing and Shell V-Power Gasoline’s innovative formulation can remove up to 80% of performance-robbing deposits, with the twin effect of improving system condition and restoring lost performance,” Ascan said.

“The moment you fill up with Shell V-Power Racing or Shell V-Power Gasoline, a protective layer is instantly formed in critical parts of your engine which helps to reduce friction. This is important because friction is wasted energy that could otherwise be used in powering your car,” she added.


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